Special Events • Entertainment • Production
Welcome to AXS GroupWe love a challenge! Listening to your vision, recognizing your needs and strategically identifying how to present solutions that ultimately exceed your expectations is what drives us every day. Reach out and challenge our dynamic team of event professionals to provide innovation options to enhance your next meeting or special event.
Special EventsNo event is too small or too large for our team of experts with more than 412 years of combined diverse industry experience. From Broadway to the White House and everything in between, our team anticipates needs and understands the nuances of events.
EntertainmentThere’s a different energy when there’s live performers at an event. Guests stand up, clap, smile, dance or laugh when they experience it. Our AXS in-house music and entertainment productions have been voted “The Best” for the past 8 years and counting.
ProductionAn event’s success is driven from the look, the sound and the overall feel of the experience provided. Our expertise in staging, lighting, audio and visual services will insure your program has impact and your brand visibility is maximized throughout the experience.
DMC ServicesThe logistical backbone of our company, AXS has been offering DMC services since our inception in 1969. We’ve been honored and recognized on the local, national and international levels for our expertise in creating, planning and executing the most innovative, challenging and diverse programs over the last 48 years.
What we do
Case Study Portfolio
Rock N’ Roll Ball
For the seventh consecutive year, our team has had the privilege of working with National Jewish Health for their annual Beaux Arts Ball. Every year we provide entertainment and creative services centered around a specific theme, and this year the theme was Rock N’ Roll. Over 1,000 guests attended this exclusive, high profile fundraising event that took place during the evening in the Centennial Ballroom of the Hyatt Regency Denver.
“Destination Imagination” took guests on a trip to four unique destinations, all without leaving their seats! The evening’s journey began in the airport lounge, with a custom song performed by our flight crew. With blindfolds in place, a team of 50 transformed the room to the first destination within two minutes! Much to guests’ surprise, they found themselves in Ireland amidst hues of green, new centerpieces and watching an Irish Step group as staff placed featured drinks and Irish fare in front of them. Three additional courses/transitions featuring Japan, Brazil and Ibiza continued the adventure every time blindfolds where raised!
Western Union came to AXS Group to help them produce their annual kickoff in Orlando. With space being a challenge, the team at WU looked to partner with AXS Group to come up with the best possible solution to maximize space and ensure to not compromise the key elements of the General Session, multi-day Trade show, Team building activities and Evening Functions. The team at AXS Group worked closely with both the WU team and the Marriott Grand Lakes team to identify the best “flow” of the event and how best to get attendees from point A to point B, and so on, in the most efficient way without causing confusion and redundancy. AXS Group created a plan and designed production elements to maximize space while still never compromising WU’s brand and guest expectation. AXS Group also worked closely with the multiple trade show and exhibit leads at WU to ensure their education seminars were produced properly given the space allocated. Finally, AXS Group ensured there was a game plan in place to move attendees fluidly through the conference space and each subsequent meeting/event without confusion. The result was a conference that utilized two floors, two separate buildings and two outdoor spaces flawlessly.
AXS Group’s challenge was to provide 3,000 guests staying at multiple hotels with varying agendas and arriving over a three day period. Over six days, averaging nearly 34 motor coaches daily and 76 in one day, AXS Group moved nearly 3,000 CCA Global attendees in, out and around Denver. With 10 internal groups, AXS Group kept them in order – transporting them to their destinations safely and efficiently. Transportation services included scheduled airport shuttles for all attendees, on-call VIP and ADA vehicles, daily shuttle system, golf and baseball group transfers, numerous industry tours and an off-site event transfer utilizing 55 buses. 6 days. 200 buses. 114 transportation staff. Exceptional execution.